Expert Marketing in Tough Economic Times

Veteran marketing writer and communications expert Aimee Stern distills the best ideas from top marketers at conferences, forums, in print and online. And she is finding her voice too.

Wednesday, May 26, 2010

Hey Lady Your Web Site's a Dinosaur

›
(In case you are wondering - I'm the dinosaur playing dead). I am in love with a man named Jason Rosenberg. Not the kind of love that...
2 comments:
Thursday, May 20, 2010

Guess What Tiger Woods - Poll Says Scandal Won't Hurt Your Brand

›
That old saying - no news is good news - well evidently scandal is not bad news these days. Even if your damage control is lousy. Conven...
1 comment:
Wednesday, May 12, 2010

Aimee's First Visit to the White House - Obama Wants Local Companies and Schools to Learn from Each Other

›
“Fighting a forest fire with 1000 eye droppers.” That’s how David Washington, acting CEO of Change the Equation, a non-profit, descr...
Wednesday, May 5, 2010

Death of PowerPoint is Greatly Exaggerated - Some Alternatives

›
Posted a question with several LinkedIn groups about how many communicators are still using PowerPoint. Receive about 70 responses across di...
Friday, April 30, 2010

Press Releases 2.0

›
I've finally learned how to do it - get press releases picked up regularly in our rapidly changing media world. My coach at Business Wir...
Wednesday, April 21, 2010

The Unsexy SEO Tool - Bounce Rate

›
I don’t know about you, but I do a lot of online research and media monitoring on company web sites, blogs, online newspapers, product sites...
1 comment:
Saturday, April 10, 2010

No One Reads Email Anymore - Deal With It

›
Two years ago you could send an email to a journalist or a business prospect and expect that they would read it and you might even get a res...
‹
›
Home
View web version
Powered by Blogger.